How to Build Your Business on a Budget

How to Build Your Business on a Budget

Let’s face it.  When I first started my business, I had minimum funds.  My pockets were screaming “help me” until I learned how to build your business on a budget.

Before I proceed, I want you to understand that building your business on a budget call for some funds, not no funds.  Which means you are going to need some money.

My goal is to show you ways on how to leverage the funds you have.  If you understand that we can proceed.  If not, this blog may not be for you today.

There is a lot to learn about how to build your business on a budget and I don’t want to overwhelm in one blog, so make come back in the next few days.  I will give you 10 blogging secrets you do not want to live without.

Create a Blog

One of the quickest way to start building your business is through blogging.  There are a lot of blog sites our there and you want yours to stick out.  I am going to give you suggestions I learned from my mentor to helped  you succeed in getting your content seen.

Do you know you can build a fully function blog site for under $100? You only need two things: a domain name and web hosting.  A domain name usually cost $14.99 yearly and the web hosting between $7 and $12 a month.

Here are a few websites that uses WordPress as a hosting provider.  You can click the link below get more information. I provided a link so you can go straight to it.  You do comparison and you make the decision.  Do worry, all of them are good.

  • WordPress – Using WordPress, you can chose a Free plan up to a business plan of $25 monthly. Personal plan starts at $4.
  • Bluehost – Startup is $7.99; however, at the time of the blog it’s $2.95.
  • Siteground – Startup is $3.95 for basic.
  • GoDaddy – Startup as low as $1.99 a month.

These four are very popular and reliable.  Whichever hosting company you chose, understand there may be an additional amount for a theme of your choice.  Because we are talking about how to build a business on a budget, you may want to stick with the free themes.

Don’t become intimidated about purchasing a blogging site.  These hosting companies give you a tutorial that walks you through every step from beginning to completion.  My recommendation is before you chose a domain, seriously think about what you will be blogging on.  I left that step out initially and had to change my domain because my purpose did not fit name.

Remember the reason for starting a blog is to attract targeted visitors and convert them into leads in your home business.  The only way to do that is to have a lead capture page.  We will discuss that in a later blog.

What should you do first now that your blog is set

Start brainstorming on great ideas for topic to post about.  Below are a few items to help you in your home business.

  • Identify keywords or key phrases that your target prospects are looking for.
  • Think about what’s new in your company and discuss that.
  • Think about what’s is happening in your life that may be of interest to others.
  • Stories  you’ve read or movies watch.
  • Major headlines that keep popping up.  Stay away from politics and religion unless that is the focus of your blog.
  • Think  about what you and what interest you.
  • Discussions from forums and other blogs in your industry.
  • Training you may have taken and would be of interest to others.
  • Books you are reading or read.
  • Movies
  • Read posts on other blogs that addresses your topic.

When you read other blogs ask yourself questions

Now that you’ve gotten ideals of what to blog about.  Ask yourself a few questions to help you as you proceed.

  • What’s in this blog that drew my attention?
  • How did the headline my make me feel?
  • What part of the article should out?
  • What discussion in the article did I feel emotions and what type of emotions did I feel?
  • Is it an article I would share with others? Why?

Those questions should address how you would write your blog.  You want people to be emotionally connected.  Why?  Because people tend to relate to items that address particular emotion.

Here is an example.  I love perfume.  So I was reading a blog about the latest perfumes and the notes they contained.  There were samples you can rub on your skin to determine if that fragrance is a fit for you.  I apply the fragrance to my skin and immediately an emotion developed in my heart.  It smelled like a perfume my late sister wore that I loved.  I had to buy it and every time I wear it, I think of her.

Not all of your blogs will resonate like that; however, the best way to pull someone in is through their emotions.

I hope you are clearer understanding about how to build a business on a budget.

priscillafauntleroyPriscilla Fauntleroy
Fauntleroy Marketing Strategy
Email: pfauntleroy@fauntleroymarketingstrategy.com

 

P.S. If you are no recruiting people in your business take a few minutes and watch this video.

 

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